„Iconic shapes and imagery are the source of inspiration for this range of products, something with funk, soul, and style. “When I think of music and cool, the Jacksons, Hendrix and Kravitz have all at some time sported the classic microphone hairdo. This has been captured graphically in posters, album covers, t-shirts, and created a visual brand. I wanted to apply themes of this to a 3 dimensional object, the way in which the fringe meets the face, in a well-balanced ordered manner. It gave me the inspiration to design the shapes that link the products together.“ 
David Fox, designer


Hendrix

Its more generously proportioned older brother is suited to lounge areas

A higher back, and rounded headrest offers some privacy for making calls, holding private meetings etc. Fluidity is the key with Hendrix, the wine glass shaped stem flows into the seats under curves, blending in a positive direction until it meets its “iconic fringe line” connection, where the headrest meets the main body of the chair. A Laser formed steel four star base elevates the product from the floor, swivelling so that the user can turn away from a meeting situation for further privacy.