Prime is the rising star of our seating portfolio – a high volume yet exclusive task chair that we are really rather proud of. It’s a masterpiece of design and engineering – the only compromise was made by our accountants when agreeing the selling price. It introduces management-level comfort, features and quality to the open plan office. We wanted to produce the best and most durable chair in its class and make it accessible to the majority of office workers. And that is what we are offering, despite our long-faced accountants, a chair that makes life easy for both our clients and our salesmen.
Prime was designed by renowned and award winning Dutch designer Kees de Boer using high quality tried and tested components, and it complies with the most stringent European standards. The result is a great accomplishment that marries excellence in design and production engineering. All key components – such as the mechanism, gas lift, armrests and castors, are produced in Europe, and the chair is produced and assembled exclusively for TECHO at the state-of-the-art Ahrend facility in the Netherlands.
Despite its pedigree and quality, we wanted to break with tradition and price the Prime Chair at a level that should make it the standard option for the open plan office. And the competition had better look out because this young upstart also has what it takes to make it into the boardroom!
Above all this chair is ergonomic and comfortable enabling the user to concentrate on work. The chair then becomes an imperceptible part of the workplace environment. Sit down and enjoy!